VIP PartnerGuide

Press Kit, rights, and gifting

Download approved brand assets, review content rights, and track VIP welcome gift progress from the premium partner tools area.

Last reviewed: Sep 14, 2026UI path: Partner dashboard → active VIP store → Brand & Content → Press Kit, UGC Rights, Gifting Status

Before you start

  • Have VIP Partner access in the current store.

Where to find it

Partner dashboard → active VIP store → Brand & Content → Press Kit, UGC Rights, Gifting Status

Steps

ScreenshotStep 1
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Press Kit totals and brand talking points in the VIP portal
Press Kit and brand guidanceCurrent Press Kit overview with fictional brand talking points and one sample file. Product-photo groups are empty in this example.

View full-size image: Press Kit and brand guidance

  1. Open Press Kit to review approved assets, product photos, and brand guidance.
  2. Use Download All ZIP for the full press kit, or use Photos By SKU to download one product group at a time.
  3. Open UGC Rights to review which assets allow commercial usage and which ones need attention.
  4. Open Gifting Status to review welcome gift progress.
  5. Update the shipping address if the gift details page shows that a change is needed.
  6. Re-check rights status after uploading new content or changing campaign permissions.
ScreenshotStep 2
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Sample Press Kit collection with Download ZIP, View Full Size and Download buttons
Press Kit collection and file controlsA generic sample file icon illustrates collection ZIP, full-size and individual download controls. No merchant file was accessed or downloaded.

View full-size image: Press Kit collection and file controls

ScreenshotStep 3
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UGC rights filters and two sample assets with different permission badges
UGC rights filters and assetsTwo fictional document records illustrate commercial and personal-only rights, filters and the revoke control. No consent or rights were changed.

View full-size image: UGC rights filters and assets

ScreenshotStep 4
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Gift tracker showing processing status, pending tracking and no saved shipping address
Gifting status and address overviewA fictional processing gift illustrates order status, pending tracking and the address manager. No shipment or address was changed.

View full-size image: Gifting status and address overview

ScreenshotStep 5
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Address manager with phone, country, street, city, region and postal-code fields
Shipping address fieldsCurrent empty address form with example placeholders. The form was opened for illustration and was not submitted.

View full-size image: Shipping address fields

Settings explained

  • Press Kit is the premium asset library for VIP work.
  • Brand guidance helps keep content aligned with the merchant's messaging.
  • Photos By SKU groups flat lays, product shots, lifestyle images, and detail close-ups into ZIP-ready product collections when the merchant has categorized the assets.
  • UGC Rights shows whether commercial use permission is active for the content you uploaded.
  • Revoke action removes commercial permission from content when that option is available.
  • Gifting Status tracks the welcome gift and related shipping details.
  • Shipping address manager stores the address used for future welcome gifts, not just the current shipment.

Example

A VIP Partner downloads one SKU-specific ZIP for a launch product, checks the rights status on a recently uploaded video, and then updates the shipping address before a welcome gift is sent.

Tips and limits

  • Download only the files approved for the current campaign.
  • If the SKU photo library looks incomplete, ask the merchant to review asset categories or product assignments in the asset library.
  • Review rights status before allowing merchant reuse of your content.
  • If the gift status looks stalled, check the shipping details first.
  • If rights status changes, review the current asset list again before approving reuse.